FOOTBALL BUSINESS Podcast by FBIN

Author: FOOTBALL BUSINESS INSIDE

The FOOTBALL BUSINESS Podcast takes a look at the business side of football, with experts answering practical questions in each episode.
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Language: en

Genres: Business, Management, Soccer, Sports

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Driving Innovation in Football Clubs: Revenue, Culture & Real Change – ft. Thomas Rypens & Dirk Schluenz
Episode 52
Thursday, 12 March, 2026

We talk with Thomas Rypens, Innovation and Insights Director at Club Brugge, and Dirk Schluenz, Managing Director of 1. FC Nürnberg Marketing, about practical innovation in modern football clubs. From building the right culture and leadership mindset to turning ideas into real revenue streams and better fan experiences, we explore how historic clubs can stay competitive — even with limited budgets — through smarter structures, tech adoption, and bold decision-making.