Ask Gen Z

Author: Adolescent Content

Welcome to Ask Gen Z, your monthly dose of real talk on youth culture, where we connect brands with todays Gen Z. Skip the corporate speak and dive into honest, unfiltered conversations with actual Gen Zers sharing what worksand what doesnt. Brought to you by Adolescent Content, a creative agency rooted in youth culture, this podcast breaks down what truly resonates with the next generation of consumersno try-hard vibes, just real insights.
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Language: en

Genres: Society & Culture

Contact email: Get it

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Understand Gen Z's Shopping Habits
Thursday, 6 February, 2025

In this episode of Ask Gen Z, we explore the shopping habits of this dynamic generation and how they navigate the world of influencers. Discover what drives their purchasing decisions, why traditional marketing tactics often fall flat, and how authenticity plays a crucial role in their brand interactions. We dive into their preferences for online shopping, the impact of social media, and the rise of secondhand marketplaces. Join us as we share insights from our Gen Z guests that can help brands better connect with this unique consumer group. Don’t miss out!