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Landscape Architecture PodcastAuthor: Michael Todoran
Mission Statement: Our mission is to explore the hidden stories, innovations, and ideas that shape the landscapes around us. Through in-depth conversations with designers, planners, and visionaries, we delve into the art, science, and impact of landscape architecture. Each episode seeks to uncover how the spaces we design reflect our values, influence our lives, and transform our world. With curiosity and nuance, we aim to make the invisible elements of landscape architecture visibleconnecting listeners to the environments they move through every day and fostering a deeper appreciation for the intersection of nature, design, and human experience. Language: en-us Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Kaitlin Hannig - Real Estate for the disillusioned
Thursday, 3 April, 2025
https://www.larchitect.org/ https://www.instagram.com/realtorkaitlin What Architects Can Learn from a Real Estate Agent's Viral Social Media Strategy In this episode of The Landscape Architecture Podcast, host Michael Todoran interviews Salt Lake City real estate agent and Instagram personality Kaitlin Hannig, whose darkly funny “asshole home tours” have gained a massive following by breaking all the conventional marketing rules. This conversation is especially relevant for architects, landscape architects, and interior designers who are navigating how to present themselves online. Caitlin shares how she built a loyal audience not by showcasing perfection, but by leaning into flawed, human, and refreshingly honest content. We explore: Why traditional marketing tropes fall flat in today’s digital culture How to create content that speaks to your audience instead of about yourself The power of humor, vulnerability, and storytelling in professional branding Why beauty alone doesn’t engage—and what does How design professionals can stand out in a sea of aesthetic sameness Whether you run a small studio or work in a large firm, this episode will challenge how you think about digital presence, authenticity, and the kind of content that actually drives trust and engagement.