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Publish & Prosper  

Publish & Prosper

Author: Matt Briel & Lauren Vassallo

Where publishing, ecommerce, and marketing collide. Brought to you by Lulu.com. 
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Language: en-us

Genres: Arts, Books, Business, Marketing

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Book Launch Blueprint: How Justin Moore Sold Over 1,000 Books in 90 Days
Episode 79
Wednesday, 9 July, 2025

In this episode, Matt & Lauren break down one of Tilt Publishing's most successful book launches of the year. Meet Justin Moore, author of Sponsor Magnet and founder of Creator Wizard, and hear how he’s used proven strategies to successfully (and profitably) release his book.Justin will be at Content Entrepreneur Expo this August… will you? Don’t miss THE event for creators, authors, and entrepreneurs. Visit cex.events to learn more and use promo code LULU100 to save $100 on your ticket 🎉Dive Deeper💡 Meet Justin MooreCreator WizardSponsor MagnetPartner Assets PageThe ChallengeYouTubeInstagramLinkedin💡 Listen to These EpisodesEp #57 | How to Use a Preorder Campaign to Boost Your Book LaunchEp #68 | Maximizing Your Chances of Discoverability in Generative AI SearchEp #76 | Making the Most of Partnerships to Grow Your Audience💡 Learn more about Tilt Publishing.Sound Bites From This Episode🎙️ [1:56] “We wanted to use him as our first creator spotlight because Justin really has, I think, embodied all of the things that we've talked about in the last 78 episodes and just done it really, really well.”🎙️ [6:30] “I just kept doing this, looking to different and new content formats to educate people. Really, it was all about kind of the North Star of impact and reaching people with the things that I believe.”🎙️ [33:55] “He wanted to go as wide as possible. He wanted people to be able to find his book anywhere, but he still pushes all of his promotion to his website. Because there's a difference – and I think that's a really important distinction that we should all understand – there's a difference between going wide with your book sales and having your book available everywhere and going wide with your promotional efforts.”💀 Can’t wait for our next episode? Check out our Resources page for links to our blog, our YouTube channel, and more. 💀 Find us on Facebook, Instagram, and LinkedIn at luludotcom!💀 Email us at podcast@lulu.com💀 Sign up for our mailing list.

 

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