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Lead Balloon - Public Relations, Marketing and Strategic Communications Stories  

Lead Balloon - Public Relations, Marketing and Strategic Communications Stories

Presented by Podcamp Media

Author: Dusty Weis

Compelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. On Lead Balloon, professional communicators share tales of the do-or-die situations that defined their creative careershow they planned for the unexpected, how they navigated high-profile crises, and what they learned in the process. With immersive storytelling and a wry sense of humor, host Dusty Weis revisits epic PR disasters, intense communications scenarios, professional inflection points and notable campaigns we all remember, and usually finds a reason to chuckle. Because sometimes, there are important lessons to be learned from someone else's worst day. And sometimes, it's just more convenient than group therapy. Lead Balloon is an award-winning program for strategic communicators and content creators, named by Adweek as "Marketing Podcast of the Year," nominated for a Webby award and nominated for "Best Business Podcast" in the Podcast Academy awards. Tune in monthly for new episodes. Visit podcampmedia.com/leadballoon to learn more.
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Language: en

Genres: Business, Business News, Marketing, News

Contact email: Get it

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57. Why Have Streaming Services Put So Many Ads In Our Shows? with Film Critic Matt Zoller Seitz
Episode 57
Wednesday, 26 March, 2025

After more than a decade of living in an entertainment golden age... Filled with more and better options, with less advertising, than ever before in human history... Are the good times over? Almost every major streaming service has recently begun inserting advertising into its programming. And it's NOT your imagination... the ads really are more disruptive and obnoxious than traditional television commercials. So what's driving the sudden advertising stampede in the streaming services that we used to love? How much worse is it going to get? And who in their right mind still thinks that intrusive advertising, inserted into something we'd rather be watching, is a way to win hearts and minds in the year 2025? We'll discuss all this and more with world-renowned film and television critic Matt Zoller Seitz, the editor at large of RogerEbert.com (where he authored this barnburner https://www.rogerebert.com/mzs/streaming-ads-worst ) Matt is a Pulitzer finalist who writes as well for New York magazine and Vulture.com. He's the founder of MZS.press, the arts bookstore of the internet, and appears in print in The New York Times, Salon, and Rolling Stone. And he's the author of a handful of New York Times bestsellers, including the Wes Anderson Collection, The Sopranos Sessions, and Mad Men Carousel. Learn more about your ad choices. Visit megaphone.fm/adchoices

 

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