This Week in Local

Author: Localogy

Accelerate your SaaS Smarts. Localogys Mike Boland drills down into the stories from the forefront of localization and the local commerce ecosystem. Mike interviews the power players in media, brand, agency, and SaaS who are calling the shots in modern commerce. Follow This Week in Local for a dose of tech news and analysis from Localogy's analyst team. Each episode shares knowledge to help you win the next deal, the next role, and maybe even the next bet.
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Language: en-us

Genres: News, Tech News

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E89: Monica Ho - SOCi: Lessons in Reaching $100M ARR
Tuesday, 27 August, 2024

In E89, SOCI’s Monica Ho brings us into the world of local marketing and the innovative solutions that are transforming how multi-location enterprises manage their digital presence. Monica shares insights into reaching a significant milestone—achieving $100 million in ARR—and the critical role that an integrated platform has played in this success. We explore the challenges of tech bloat, the convergence of digital channels, and how AI is revolutionizing local marketing by offering hyper-localized content and intelligent automation. This Week in Local is a Localogy production. To learn more, please visit Localogy.com. Would you like to recommend a guest, ask a question, or sponsor an episode? Start a conversation with us at podcast@localogy.com.