WMS Pioneers

Author: Softeon

Softeon CEO Jim Hoefflin and CTO Mark Fralick team up in this limited podcast series to share stories, anecdotes, and lessons learned over the last 35 years in the warehousing industry. The two friends and colleagues specifically discuss their role in creating one of the first warehouse management systems (WMS). Watch all the episodes at https://www.softeon.com/wms-pioneers.
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Language: en

Genres: Business, Management, Technology

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it

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Muscle, Speed, and Flow: Softeon’s 3PL Advantage
Episode 34
Tuesday, 12 August, 2025

In this episode of WMS Pioneers, Softeon CEO Jim Hoefflin and CTO Mark Fralick explore how Softeon helps third-party logistics (3PL) providers identify efficiencies, drive operational excellence, and unlock the power of enablement for both themselves and their end customers.