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Winning by Design GTM
Episode 29
Wednesday, 13 December, 2023

Renata Centurion, Managing Partner, Director at Winning by Design. This speaker from the Demand Gen Summit discusses what Winning by Designs' go-to-market strategies are. To stay current on our latest events, follow us on Linkedin. Useful Timestamps:1:05 - Importance of cloud infrastructure and internet SaaS.6:25 - Principles of go-to-market.9:18 - building sustainable growth.11:33 - CRM information workload, test results, and building a machine for effective CRM.12:22 - Importance of common language and standardized data.17:35 - principles for market strategy, growth building, cost, quality, and implementation.18:19 - Closing Remarks.