Zero to One

Author: Jonathan Yana, Matteo David, Gary Rouch

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Genres: Business, Education, Entrepreneurship, How To

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Nicole Patten (Claude Training): How to Actually Use Claude—Start With Skills, Not Agents 🛠️
Episode 15
Thursday, 23 July, 2026

Nicole Patten is the founder of Elevate Online and Claude Training, businesses helping founders, teams, and enterprises actually adopt Claude rather than simply pay for it. A former Senior UX Engineer at Google, she left in 2025 to focus full time on Claude adoption, and now runs her consultancy solo, with zero employees, generating over $30,000 a month. Her client roster includes multi-billion dollar teams alongside fast-scaling AI studios, and her recent Claude Code hackathon at NY Tech Week drew over 100 attendees.AGENDA:- 00:00:30 - Meet Nicole Patten, Ex-Google UX Engineer- 00:03:22 - Where Are We on the Claude Adoption Curve?- 00:05:22 - The #1 Misunderstanding About Claude- 00:06:05 - Claude AI vs Cowork vs Code, Explained- 00:07:00 - Where Non-Technical Founders Should Draw the Line- 00:07:54 - Running a $30K/Month Business Fully on Claude- 00:09:35 - Agents, Skills, MCPs, and Directives, Decoded- 00:11:47 - Skills vs Agents: Where Should Beginners Start?- 00:13:28 - Human in the Loop vs Full Automation- 00:14:26 - Enterprise Teams vs Solopreneurs, Same Claude Playbook- 00:15:37 - Why Every Employee Needs the Same Claude Skills- 00:16:32 - Why AI-Native Companies Will Outrun Everyone Else- 00:18:03 - Inside the NYC Tech Week Hackathon Project- 00:21:38 - The 60-Day Playbook for Company-Wide AI Rollouts- 00:22:52 - What Actually Proves Your Team Adopted AI- 00:23:44 - Where to Learn More and Final Advice