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Inside the Strategic MindA look inside the world of strategic communication Author: Steven Haller
This is a show about strategic communication and how its used in the real world. The show illustrates situational examples for applying strategic communication and discusses many strategies used to handle communication issues. Topics include public relations, marketing, the effects of sponsorships, and more. Language: en-us Genres: Business Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ep4: Manipulative PR vs. Purposeful PR
Monday, 10 February, 2014
Fourth episode of "Inside the Strategic Mind" by Steven Haller; Defines manipulative and purposeful, discusses real-world examples from the Pentagon and the Boston Red Sox, and explains three main keys to successful purposeful PR; Music: "Riptide" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/









