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The B-side with James Barrow  

The B-side with James Barrow

Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential.

Author: James Barrow

Going behind-the-scenes with a diverse range of innovative thinkers, to find insights that help unlock your creative potential.Creativity is a universal language that crosses the borders of race, religion, social status, age, gender and culture.To be able to imagine something and make it real is one of the things that makes us human. But against the background noise of our busy lives, how can we become more creative? James Barrow is on a mission to help people unlock their creative potential and apply it to their lives, their careers and their businesses.In this series of podcasts, James goes behind-the-scenes with people who imagine things for a living. Those making waves, disrupting the norm and shaking things up. Leaders in their field, working in marketing, advertising, design, technology, film, arts and entertainment.Listen to what motivates and inspires them, and discover the methods to their madness; their processes, strategies, and philosophies. Get tips and advice on how to come up with big ideas and then make them happen.Hear what it takes to succeed in the business of creativity. Hosted on Acast. See acast.com/privacy for more information.
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Language: en

Genres: Arts, Business, Marketing

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Mindful Leadership: Rethinking Media and Strategy with Matt Turl
Episode 47
Monday, 3 March, 2025

Welcome back to The B-Side with James Barrow. It’s been a minute, but I’m pumped to be back and diving into a new season of no-nonsense discussions on all things creativity, in all its forms.I’m excited about what’s coming for The B-Side. Alongside my conversations with brilliant guests, I’ll be expanding the Bites of Wisdom section—sharing my own thoughts on creativity, branding, and unlocking your creative potential. My goal is to give you insights you can actually use—no fluff, just real, practical ideas to help you think differently and build something meaningful.To kick things off, today’s episode was recorded back in September, and I had a great chat with Matt Turl, CEO of Spark Foundry Australia. Matt’s been in media for over 20 years, working across London, Malaysia, Hong Kong, and Australia with some of the biggest brands in retail, fashion, automotive, travel, and finance. He played a huge role in shaping Spark Foundry’s approach to media, combining digital, analytics, and strategy to help brands like Westpac, Arnott’s, Toyota, and HCF make smarter decisions.But beyond his experience, Matt’s just a great guy with sharp insights into where media is heading. We talk about his career, the lessons he’s learned, and what he sees on the horizon. I really enjoyed this one, and I think you will too.So, let’s get into it. Cheers Hosted on Acast. See acast.com/privacy for more information.

 

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