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The Systems and Workflow Magic Podcast  

The Systems and Workflow Magic Podcast

Author: Dolly DeLong

The Systems & Workflow Magic Podcast is hosted by Dolly DeLong, a Nashville-based family photographer and systems-driven marketing educator for family photographers.Are you a family photographer who wants to stay consistent with marketing, simplify your backend systems, and run your business with more structure and peace? This is the podcast for you.The show shares:Marketing systems for Instagram, email, and beyond built for real family photographers with limited time and full seasons of lifeBackend business operations, workflows, SOPs, and repeatable routines that bring order and intention to how you run your businessConversations with trusted experts covering systems, SEO, email strategy, automation, and backend operations so you are not figuring everything out on your ownBehind-the-scenes insights from Dolly's own business and personal life, including faith, family, and a business intentionally designed around the life she lovesThe goal is to help family photographers think like their own CMO building a sustainable, consistent marketing cadence that keeps them visible and booked ahead, without chasing trends, scrambling at the last minute, or burning out.This is not a trends or hacks podcast. It is about clarity, consistency, and the kind of "business magic" that comes from structure, not shortcuts.If you are a family photographer ready to move from scattered to structured, hit subscribe. New episodes drop weekly.Connect with Dolly on Instagram @dollydelongeducation for even more marketing systems and backend workflow education for family photographers. Hosted on Acast. See acast.com/privacy for more information.
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Language: en

Genres: Business, Education, How To, Marketing

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How to Build an SEO System as a Solo Family Photographer w/ Brittany Herzberg
Episode 238
Monday, 15 June, 2026

You know SEO matters for your photography business. You have heard it a hundred times. But every time you sit down to actually do it, you freeze up, second-guess yourself, and end up scrolling Instagram instead. Sound familiar?In this episode, I'm sitting down with SEO strategist Brittany Herzberg to break down how to build an SEO system you can actually maintain as a solo family photographer. Brittany is the creator of the SEO and Grow method and the host of the Basic B podcast. She went from being a massage therapist who could barely make rent to accidentally discovering that SEO was the reason clients were finding her online. Now she teaches established entrepreneurs how to stop chasing clients on social media and start getting found on Google. She also serves as the SEO strategist inside The Family Photographer's Marketing Society, where she teaches foundational SEO skills to our members every single month.What you'll hear in this episodeWhy family photographers get stuck between knowing SEO matters and actually doing itA realistic monthly SEO routine that takes one to six hours (not one to six hours per week)How to plan a quarter of blog content using just two types of postsThe one URL mistake that is costing you keyword space on Google (and how to fix it)Why renaming your image files before uploading is one of the fastest SEO winsHow to turn a basic gallery blog post into an actual SEO assetWhat AI search (GEO, AEO) actually means for family photographers (spoiler: your starting point has not changed)The 15-minute exercise to do before you ever touch keyword researchHow SEO maintenance mode works without draining your energyResources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/how-to-build-seo-system-family-photographer/▸ Get the Blogging & Visibility System For Family Photographers (only $37): https://dollydelong.thrivecart.com/organic-marketing-blogging-system-yt/▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends▸ Check out the SEO Sprint HERE: https://brittanyherzberg.com/5-day-seo-sprint-intensiveConnect with Brittany Herzberg💻 Website📱Instagram⚡️Free SEO Resource🔗The 5 Day Sprint SEO Intensive: https://brittanyherzberg.com/5-day-seo-sprint-intensiveConnect with Me (Dolly DeLong Education)💻 Website📱Instagram🎥 YouTubeThanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:✅ Sign up for weekly reminders + free resources here → Business Tools🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!🔗 Affiliate links included. I only recommend products I personally use and love.SEO for family photographers, SEO system for photographers, blogging for photographers SEO, family photographer blog strategy, how to do SEO as a photographer, simple SEO routine for photographers, image SEO for photographers, alt text for photography blogs, URL slug SEO tips, AI search for family photographers, GEO for photographers, keyword research for photographers, SEO maintenance for small business, blog content planning for photographers, photography marketing systems, quarterly blog plan photographers, Google Search Console for photographers, SEO strategist for photographers, photography business marketing tips Hosted on Acast. See acast.com/privacy for more information.

 

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