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Senior Attorney Match PodcastAuthor: Jeremy E. Poock, Esq.
The Senior Attorney Match Podcast addresses all topics relating to lawyers considering how to sell their law practices, including how to value a law practice, determining the "right" successor, when to start a transition toward retirement, and much more. Language: en Genres: Business, Careers, Education, How To Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Question 2 from Ep. 34 of the Ask the Law Firm Seller Show What does “Just Don’t Fumble the Ball” Mean in the context of a law firm sale
Episode 134
Monday, 23 March, 2026
During Ep. 34 of the Ask the Law Firm Seller Show, Jeremy E. Poock, Esq. addresses the following question: What does “Just Don’t Fumble the Ball” Mean in the context of a law firm sale? As Poock explains, Most law firm sales include the transition of a selling law firm’s Book of Business from its Rainmaker attorney lawyers to lawyers at a purchasing law firm (the “Growing Law Firm”). Considering that selling Rainmaker Attorneys have developed deep trust with their clients, Poock shares the following advice to the lawyers at a purchasing law firm who want to continue representing those clients: “Don't fumble the ball.” Similar to a quarterback handing-off a football to a running back, Poock explains the following 3 methods of Trust Transfer that results in successful client transitions in law firm sales: 1. In-person meetings 2. Virtual meetings via Zoom or another virtual video platform 3. Via social media in which clients of a selling law firm receive digital content from lawyers at a Growing Law Firm (egs. e-newsletters, LinkedIn posts, podcast links, video content, and more). When Trust Transfer successfully results in transitioning clients from a selling law firm to a Growing Law Firm, Poock explains that the following 4 winners benefit, as follows: 1. Senior Attorney sellers benefit by selling their law firms 2. Key Employee Lawyers and Para-Staff at a selling law firm benefit by Growing Law Firms that typically hire them to continue providing legal services to the clients of a selling law firm who transition to a Growing Law Firm. 3. Clients of a selling law firm who benefit from ongoing, competent representation 4. Growing Law Firms who benefit from: (1) New clients; (2) An experienced workforce; and (3) The opportunity to convert the subject matter knowledge of attorneys at a selling law firm into digital content.













