Low-Key Legends

Author: Rogue Studio

Sharing the insider conversation on the business of creativity. Chatting with the people behind the most legendary work in the creative industry. What are the tools and mindsets that lead to this success? Let's dive and explore together in our quest to become legendary.
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Language: en

Genres: Arts, Design

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The Designer's Guide to Thriving in the AI Era - Insights with Sara Vienna, Metalab CDO
Episode 17
Friday, 11 July, 2025

AI has creative professionals split between fear and fascination. "Is this an opportunity or a threat?" This question has been on every creative's mind, so I wanted to chat with someone on the forefront of this conversation.Today on Low-Key Legends, I sit down with Sara Vienna, Chief Design Officer of MetaLab, a design firm that since 2006 has been helping some of the most innovative startups and reputable brands—like Uber, Slack, MidJourney, and Google—design, build, and ship products that are worth talking about. Sara is passionate about both embracing AI's potential and honestly addressing its risks for the design community.But our conversation goes beyond just AI. We explore the timeless principles that drive great design—from product design to branding, we discuss how to craft ideas that are unique, advance culture toward a better future, and achieve product-market fit, whether you're working with legacy brands or startups.Besides being brilliant, Sara is a pure joy and a champion of designers everywhere. Grab a pen and get ready to take notes—I think you're really going to love this conversation. Let's get into it.Sara's AI Article → www.metalab.com/blog/designing-new-relationship-with-aiSocial:Metalab → www.metalab.comInsta → www.instagram.com/sraviennaTwitter / X → x.com/sravienna?lang=enLinkedIn → www.linkedin.com/in/saravienna