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New School of MarketingAuthor: Bianca McKenzie
The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do. Language: en-au Genres: Business, Education, How To, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why Your 2025 Marketing Didn't Work (And How to Fix It This Year)
Episode 239
Monday, 19 January, 2026
If you're sitting here in early 2026 thinking "My marketing just didn't work in 2025," you're not alone. Maybe you posted consistently but saw little engagement. Maybe you tried multiple strategies but nothing stuck. Maybe you're wondering why other businesses make marketing look easy while yours felt like pushing a boulder uphill.This episode is an honest, no-BS post-mortem on why most marketing fails—and more importantly, exactly how to fix it so 2026 is different.Here's the uncomfortable truth: if your marketing didn't work last year, it's probably not because marketing doesn't work. It's because one or more critical elements were missing. The businesses that succeeded in 2025 faced the same algorithms, the same time constraints, the same saturated markets. They just did something differently.Every issue we cover is fixable. You just need to know which ones are holding you back. This episode shows you exactly that.Links mentioned: Marketing Momentum MembershipThe AI Powered Lead Magnet Guide (free)MailerLiteAssessment:For each reason I shared, rate yourself honestly: 1 = This was definitely a problem for me in 2025 5 = I actually did this pretty well in 2025Strategy vs. Tactics: __/5Consistency: __/5Clear Messaging: __/5Email List Strategy: __/5Asking for Sales: __/5Giving It Time: __/5Focused Approach: __/5Tracking Data: __/5Strong Offer: __/5Right Metrics: __/5Your lowest scores are your priorities for 2026. Don't try to fix all ten. Pick your bottom 2-3 and focus on those first.Send me a message right here Support the showConnect with me Website: www.newschoolofmarketing.comFacebook: @newschoolofmarketingInstagram: @bianca_mckenzie Work with me:🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster. https://newschoolofmarketing.com/accelerate🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone. https://newschoolofmarketing.com/mentoring Love the New School of Marketing Podcast? Let’s be honest and upfront, because you know that’s what I’m all about. Podcast reviews are super important to iTunes and the more reviews we rece...
