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IMS Insights PodcastAuthor: IMS Legal Strategies
IMS Legal Strategies delivers consultative trial and expert services for the most influential attorneys and global firms. Each episode features timely discussions with prominent guests including Big Law leaders and litigators, in-house counsel, top experts, trial consultants, jury researchers, legal industry reporters, and the most influential voices in the litigation community. We delve into the pressing issues, latest trends, and notable cases at the intersection of innovation, law, policy, tech, and business. More at imslegal.com. Language: en-us Genres: Business, Science, Social Sciences Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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The Credibility Trap: What Undermines Juror Trust | Episode 90
Episode 90
Wednesday, 11 February, 2026
In this IMS Insights Podcast episode, Senior Strategy & Jury Consulting Advisor Chris Dominic sits down with veteran trial lawyer Keely Duke of Duke Evett PLLC to explore the critical role of credibility in high-stakes litigation. Their conversation dives into how trial teams can prepare executives and witnesses to testify authentically, balance tenacity with restraint, and maintain trust with juries while advocating persuasively. Keely also shares guidance for young litigators aspiring to become effective first-chair trial attorneys, emphasizing the importance of knowing your case, staying true to your style, and communicating honestly. Do not miss Keely’s insights on: How credibility serves as the cornerstone of persuasive advocacy Techniques for preparing executives and witnesses to testify authentically The risks of overselling arguments and losing juror trust Balancing aggressive advocacy with restraint Advice for early-career trial attorneys Ideal for trial lawyers, litigation teams, and legal professionals navigating high-stakes disputes, this episode delivers actionable takeaways on maintaining credibility, shaping juror perception, and strengthening advocacy. Watch the original LinkedIn Live recording here. Learn more about Keely Duke: https://dukeevett.com/our-team/keely-e-duke/ Read about Adam Bloomberg: https://imslegal.com/team/adam-bloomberg Learn about Chris Dominic: https://imslegal.com/team/chris-dominic Explore IMS litigation support solutions: https://imslegal.com/services IMS has delivered strategic litigation consulting and expert witness services to leading global law firms and Fortune 500 companies for more than 30 years, in more than 65,000 cases. IMS consultants become an extension of your legal team from pre-suit investigation services to discovery and then on to arbitration and trial. Learn more at imslegal.com.













