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Intercom on MarketingAuthor: Intercom
In this series Intercom takes you inside the marketing lessons we've learned the hard, expensive and messy way. We include the insights that helped us grow from zero customers to more than 20,000, but weve been careful to be honest and have worked hard to avoid the usual truisms. Instead, weve focused on actionable advice we think will benefit any early stage startup from crafting early messaging, to managing a product launch, to keeping product and marketing aligned. Language: en Genres: Business, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Chapter 13: Marketing your product to new customers
Episode 13
Tuesday, 22 May, 2018
Too often we blow the marketing budget on acquiring new customers – only to ignore them as soon as they sign up. In reality, the best marketing strategies drive not just sales, but also long-term customer success. That all starts with product education.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
