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The Brand Marketing ShowAuthor: Catherine Langman
Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in love with features and benefits. They fall in love with the future you're building. The problems you're solving. The way you make them feel when they hold your creation in their hands. And you're determined to make them feel something extraordinary. Some might call you perfectionists. Dreamers. Disruptors. We call you the future. Because while the world is drowning in ordinary, you're busy crafting extraordinary. While mass market settles for mediocre, you're obsessing over every detail that transforms a simple product into an experience people can't stop talking about. I'm Cath Langman, and I'm here to lift the lid on what's possible when innovation meets obsession. When purpose meets profit. When the crazy idea in your head becomes the must-have product in their hands. Are you ready to turn your vision into their obsession? Let's go. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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There Is No Silver Bullet Growth Strategy: The Death of "Set & Forget" Marketing
Wednesday, 18 February, 2026
February is not only the shortest calendar month but also typically the slowest sales month for eCommerce and – because of that – is often the month that I see business owners make fear-based snap decisions that end up hurting their profitable growth long-term… Remember when you bought that course that promised the "exact funnel" that would generate sales while you sleep? Or set up your email flows in 2021 and haven't touched them since? Or wondered why your ads aren't performing like they used to, even though you're doing the same things that worked before? You're not alone. The online marketing industry spent the last decade selling us a fantasy: that there's a silver bullet. One funnel, one template, one winning ad that you build once and profit from forever. Set it and forget it. Passive income. Automated success. It was a seductive promise — and it was a lie. In this episode, I'm breaking down why "set and forget" marketing is quietly killing brands, what's actually happening when your results start declining (hint: it's not just the algorithm), and the mindset shift that separates brands that grow from brands that plateau. If you've been searching for the magic formula that solves marketing forever, this one might sting a little — but it'll also set you free. Links mentioned in this episode: If you'd like help to achieve your goals, I invite you to have a chat to find out how we can make that happen together HERE By booking a Free Growth Strategy https://productpreneurmarketing.com/lets-talk Other Ways To Enjoy This Episode: Listen on Apple Podcasts Listen on Spotify Youtube
