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Free Zone FrontierAuthor: Dan Sullivan of Strategic Coach And Steve Krein of StartUp Health
What is a Free Zone Frontier? You enter into a Free Zone when you increasingly create unique collaborative possibilities and payoffs that are amazingly free of competition. Join Dan Sullivan of Strategic Coach and Steve Krein of StartUp Health as they launch the Free Zone Frontier podcast. Learn the concepts as they relate to their own companies, and how this transformative mindset is the future of entrepreneurial growth. Language: en-us Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why They Come, And Why They Stay
Monday, 21 April, 2025
Dan Sullivan and Steve Krein delve into the power of the “When Are You Great?” tool, discussing how it serves as a crucial planning aid and a potent marketing resource. Using real-world examples, they explore the implications for crafting compelling offers, narrating impactful stories, and leveraging a marketer’s secret weapon.Show Notes:To figure out what gets talked about, you have to combine everything you’re telling with everything you’re being told.You share when you’re good because you have competition. Others share when you’re great because they don’t think you have any competition.Saying when you’re good is trying to make a convincing argument. Being told when you’re great is your compelling offer.How you're making people feel transcends what you do for them.Your messaging should include both what you do and what happens when someone participates.Measuring impact is hard in the short term, but unavoidable in the long term.Resources:The Four FreedomsThe Self-Managing Company by Dan SullivanThe Strategic Coach Entrepreneurial Time System®The End of the World is Just the Beginning by Peter Zeihan
