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Business Of TherapyAuthor: Kelly McKenna, Therapist & Business Coach Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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How to Build Strong Referral Relationships and Network with Private Pay Therapists
Episode 78
Wednesday, 28 January, 2026
Networking is one of the most underrated (and coolest) parts of being a therapist online! And no, it’s not about being salesy, awkward, or “schmoozy.” It’s about building REAL relationships with people who share your values + care deeply about their work!As an Instagram therapist, you will have people reach out who aren’t in your niche, aren’t in your licensed state, or are looking for something you don’t offer. This is where a strong referral network changes everything!When you know and trust other therapists and helping professionals, you can confidently refer clients out. They’ll do the same for you, so it’s totally a win-win for everyone involved!In today's episode, I'm talking about how to build strong referral relationships and network with private pay therapists.In this episode, I cover: How to intentionally find therapists you resonate with on InstagramOther helping professionals to include in your referral network How to reach out and build real relationshipsWhat to talk about on networking calls + how to lead with connection firstHow to confidently send a warm hand-off that supports both the client & therapistSimple ways to nurture referral relationships long-termConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkelly Check out the Business of Therapy websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:This episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA) Reels Membership Business Coaching...
