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The DTC InsiderAuthor: Brian Roisentul
Welcome to The DTC Insider podcast hosted by entrepreneur, digital marketer, and co-founder of BSR Digital, Brian Roisentul. On this podcast, you will find the best practices for building a successful DTC brand. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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How Weekly Product Drops Helped Scale a Niche Brand
Episode 238
Friday, 6 March, 2026
What happens when you turn a passion project into a brand built around a niche community?In this episode, Brian Roisentul sits down with Claire Wolfson, co-founder of Bean Goods, a playful e-commerce brand inspired entirely by wiener dogs.Claire shares the journey from launching the brand in 2011 as a side project while working full-time design jobs, to building a loyal community and scaling the business into a thriving e-commerce brand.Check it out!--This episode is brought to you by BSR.BSR helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.To learn more about BSR, visit their website or book a call here.
