Marketing Led Profit Growth

Author: Gareth Flood

For entrepreneurs and business owners who want to grow their business with effective marketing plans and tools. If you wish to know more or get in touch, visit us at https://stepstogrowth.com/ If you want to assess your business against the key processes of marketing, to find where you are strong & what you need to fix NOW, get a FREE marketing plan assessment template (PDF), by clicking this link: https://marketing.stepstogrowth.com/marketing-assessment-template 1-on-1 Marketing Coaching and Consulting: https://marketing.stepstogrowth.com/free-video
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Understanding and creating Customer Value Propositions, Offers and positioning in marketing (CVP)
Episode 1
Monday, 23 June, 2025

Tired of prospects who "need to think about it"?The problem isn't your product or service – it's how you're communicating your value.This series covers understanding and creating Customer Value Propositions, Offers and positioning in marketing (CVPs) - everything from strategic foundation to tactical execution:✓ CVP Context & Strategy✓ Value Proposition Creation Framework✓ Offer Integration✓ Implementation PlaybookStop competing on price. Start competing on value.Get more free resources in our Skool community: https://skool.com/steps-to-growth/about#customervalue #cvp #customervalueproposition#offers#positioning