Retail and Social: Exploring The Connection

Author: Ryan Rogers & Isaac Brody

Join us on The Retail & Social: Explaining the Connection Podcast as we exchange ideas and explore the intersection of selling CPG brands at retail and leveraging the power of social media. Born from a conversation between a former buyer at Target and the owner of a social media agency, we dive into captivating conversations and insights from subject matter experts representing different personas within the CPG industry.
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Language: en

Genres: Business, Marketing

Contact email: Get it

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John Waller - Lunr Capital
Thursday, 5 February, 2026

John Waller shares his journey through the consumer packaged goods (CPG) industry, highlighting his experiences from mentorship to starting his own brand, Humble Nut Butter. He discusses the challenges of navigating the CPG landscape, including working with distributors and the decision to shut down his business. John reflects on the lessons learned throughout his entrepreneurial journey and offers valuable advice for aspiring founders. He also touches on his current role at Lunr Capital and the importance of community engagement. Lastly John and Ryan discuss all things MN and Minneapolis, in light of recent events.