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Business of Aesthetics Podcast ShowAuthor: Business of Aesthetics
The Business of Aesthetics (BOA) podcast show continues to inspire and help our community of aesthetic doctors grow their practices. We bring outstanding leaders in Dermatology, Plastic Surgery, and Aesthetics together to not just achieve more but experience fulfillment in their practice. Language: en-us Genres: Business, Health & Fitness, Management, Medicine Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Adding Another Injector Won't Fix Your Margins — The CFO Framework That Determines If You Should Scale at All
Wednesday, 29 April, 2026
In this episode, host Don Adeesha sits down with Chelsea Zainea to expose why strong revenue can still hide a financially fragile aesthetic practice. Chelsea breaks down the difference between looking successful and actually having the cash flow, reserves, and systems required to scale safely. Chelsea explains how owners can use a 13-week cash flow forecast, provider scorecards, utilization targets, and cash reserve benchmarks to make smarter hiring and expansion decisions. She also details why debt payments should not consume more than 50% of net profit and why practices should keep at least 10% of gross revenue in cash reserves. Her final warning is direct: do not expand a broken model, and do not use merchant cash advances as a shortcut for growth. The practice that wins is the one that plans every major decision around cash flow as its North Star.
