The Opportunity PodcastAuthor: Empire Flippers
Welcome to the Opportunity Podcast, where entrepreneurs come to learn from real buyers, sellers, and industry experts, the lesser-known growth opportunities to build their online business empires. This podcast series will help you uncover tactics veteran online business entrepreneurs have used to build, buy, flip, and sell their way towards personal wealth. Learn from tech insiders and digital property owners the secrets they've used to achieve their personal & financial goals. Language: en Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Hiring Mistakes That Slow Down Your Business Growth With Mads Singers [Ep.208]
Episode 208
Tuesday, 3 March, 2026
Many online businesses fail to grow not because of bad products, but because of bad hiring. In this episode of The Opportunity Podcast, Greg speaks with Mads Singers, a management coach who runs multiple recruitment businesses, to talk about where founders go wrong when building teams. One of the most important hiring considerations is cultural fit. Culture is defined by behavior, not by what's written on your website, but by what you allow. If missed deadlines slide or high performers behave poorly without consequences, that becomes the standard. New hires quickly adjust to whatever they see around them. We also discuss why personality often matters more than experience. Skills can be trained. Behavior is much harder to change. Matching someone's natural strengths to the role dramatically increases your odds of success. Mads also reveals how he finds the best talent. The strongest candidates are usually already employed. If you're just posting a job ad and waiting, you're likely missing them. Expanding your reach and being proactive increases your chances of finding someone exceptional. And if you're hiring a specialist in an area you don't understand? Borrow expertise. Bring in someone knowledgeable to assess technical skill, then set clear expectations from day one. Mads explains that hiring isn't about filling seats. It's about building a team that solves problems without you. That's what turns a stressful job into a scalable, sellable asset. If you're hiring right now, planning to hire, or feeling frustrated with your current team, this episode is worth a listen. Topics Discussed in this episode: Mads' background and his recruitment companies (02:18) Mistakes and key characteristics to look for when hiring new staff (07:03) Why personality matters more than skills (10:07) The importance of identifying and protecting your company culture (14:16) Identifying proactive people and supporting new hires (23:16) How to make your job posting more attractive (28:58) How to hire high-level leadership positions from outside your business (33:14) Hiring, evaluating, and managing people more skilled than you (42:39) Information about the SEO Mastery Summit happening in March (48:20) Mentions: Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Mads' website Mads' LinkedIn Sit back, grab a coffee, and learn how to hire the right people for your business!












