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We are AmadaWith a rapidly expanding senior population, non-medical in-home care franchises are perfectly positioned for huge growth. Author: Marcos Moura
With a rapidly expanding senior population, non-medical in-home care franchises are perfectly positioned for huge growth. And, an Amada Senior Care business has benefits you wont find anywhere else. Language: en Genres: Business, Careers, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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We Are Amada with Marcos Moura: Gwen Smith on Faith, Family, and Leading with Heart in Senior Care
Episode 24
Tuesday, 17 June, 2025
In this episode of the Amada Senior Care Podcast, Marcos Moura sits down with Gwen Smith, co-owner of Amada Senior Care in Charlotte and Lake Norman, North Carolina.Gwen opens up about what it’s really like running a senior care business with her husband, Brad, and how their marriage, shared faith, and complementary strengths have helped them grow a thriving operation. She shares honest insights about the early challenges, the realities of leadership in healthcare, and what it takes to build lasting relationships in your community.Key highlights: ● What it’s like to run a business with your spouse ● Why the first 18 months feel like “building the plane while flying it” ● What to expect if you’ve never done “sales” before ● Why Gwen believes this business is more about presence than persuasion ● The power of showing up — in scrubs, with compassion, whenever needed ● The importance of community, support, and franchise collaboration
