![]() |
Novel MarketingAuthor: Thomas Umstattd Jr.
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books. Language: en Genres: Arts, Books, Business, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
Reader Magnets Are Dead? Why Most Reader Magnets Fail
Episode 495
Wednesday, 11 March, 2026
Many authors say reader magnets don’t work anymore. But when done right, a good reader magnet can grow your email list from zero to thousands of subscribers before your first book even launches.In this episode, you’ll hear from author, podcaster, and producer of the Novel Marketing podcast, Laurie Christine, who built an email list of thousands using various reader magnet strategies, all while writing for Christian moms and middle-grade boys.You’ll discover:How many reader magnets you actually needThe surprising promotion strategy that yielded more than 500 solid subscribersHow to create reader magnets that attract buyers, not just freebie seekersA tool to help you discover which reader magnets may work for youYou’ll also learn how you can use reader magnets to refine your message, craft, and audience before publishing your first book.Listen in or read the blog version to learn techniques for building (or growing) an email list regardless of where you are in your writing journey.Support the show













