The Roofer Show

Author: Dave Sullivan

If youre a Roofing Contractor looking to grow your business, make more money, and have more free time this is the podcast for you. Your host Dave Sullivan has been a successful roofing contractor for over 30 years and he shares the good, bad, and the ugly of his experience in contracting. Each week Dave interviews the industrys top experts to pull out their best business tips and strategies that you can use to take your business to the next level. Get the answers to the questions you have to the day to day problems you face in the real world of construction from those that have been there and done it. Whether you have a shop of 1 or 100 theres something here for you.
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Language: en

Genres: Business, Entrepreneurship, Management

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473: The Biggest Sales Hiring Mistake Roofing Contractors Make
Friday, 3 April, 2026

Most roofing contractors think hiring a salesperson will solve their problems.In reality… it usually creates new ones.In this episode, I break down why your first sales hire often costs you money, how it impacts your margins, and what you need in place before you even think about bringing someone on.If you’re doing $1M–$4M and thinking about hiring—or already have salespeople and things aren’t working the way you expected—this episode will help you take back control.Show NotesIn this episode, we cover:Why most contractors screw up their first sales hireThe truth about “commission-only” salespeopleHow hiring too early actually reduces your profitThe math behind what a salesperson really needs to produceWhy this is a control problem—not a sales problemWhat needs to be in place before you hireLinksFree 1-Page Business Plan:https://theroofercoach.com2026 Roofing Business Success Audit:https://theroofercoach.com/resources/ProLine CRM:https://useproline.comSMA Support:https://smasupport.us About The Roofer ShowThe Roofer Show Podcast helps roofing contractors grow their businesses, make more money, and have more free time.Hosted by Dave Sullivan, The Roofer Coach, the show shares practical advice on roofing sales, marketing, operations, leadership, and financial management.