Keeping Track

Author: Evergreen Podcasts

Alysia Montano, Molly Huddle and Roisin McGettigan are three Olympians, from 2 countries, including 2 Moms and 1 current pro coming together to talk about the inspiring figures, important topics and interesting stories in women's sports. We care about the landscape and future of our sport of Track and Field and we want to create more media coverage of women's sports in general. We'll be interviewing inspiring athletes, and discussing topics and news in the track world and beyond. Thanks for Keeping Track with us!
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Language: en-us

Genres: News, Running, Sports, Sports News

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it

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Who Is The Female Sports Fan?
Episode 12
Wednesday, 27 November, 2024

We're realizing stereotypical sports fandom is actually male sports fandom- but the numbers are in, and they say the ladies are here and they love sports too! In fact Wasserman Collectives newest data set shows that over 70% of women surveyed from 30 countries consider themselves an avid sports fan! With a majority control of discretionary spending, they are an invaluable demographic. How do women experience sports fandom differently, and what's not so different? Why does it matter and how can it be better harnessed by the sports industry? Let's hear what the Vice President of the Wasserman (yes, that Wasserman, the big sport and music agency one!) Danielle Smith has to say. Learn more about your ad choices. Visit megaphone.fm/adchoices