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Let's talk MarketplaceThe Marketplace Podcast with Ingrid Lommer and Valerie Dichtl Author: Marketplace Universe
More than half of all e-commerce sales are generated on online marketplaces - if that's not reason enough for a regular talk show! Marketplace specialists Valerie Dichtl and Ingrid Lommer take up the challenge. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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11 Giants, 83% Share: A Data-Driven Map of Marketplace Concentration #LTM149
Episode 149
Wednesday, 29 April, 2026
In this episode the focus is on data: Ingrid speaks with Friedrich Schwandt, co-founder of ECDB, about current developments in the global marketplace landscape. At the centre are new insights into market concentration, the growth of 3P models, and shifting dynamics among leading platforms. They discuss why 84% of global e-commerce revenue now flows through marketplaces and how power structures within the top players are evolving – driven by the rapid growth of platforms like Temu, Shein or TikTok Shop. At the same time, they take a closer look at regional champions and category specialists, analysing how to identify whether a marketplace model is being built strategically or merely “running on the side.” The conversation also covers new transparency around 1P and 3P shares, the role of data modelling and estimation, and why 3P has become the central growth driver in e-commerce.
