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The Global Marketer PodcastAuthor: The Global Marketer
Welcome to The Global Marketer podcast, your go-to source for mastering global content and social media marketing. Join hosts Shaheen Samavati and Kegan Gates as they share firsthand experiences, insights from local linguists, stories from global marketing managers, and interviews with industry thought leaders. Dive into best practices of creating multilingual content at scale and discover how to truly resonate with your target audiences. From localization and content creation to community management and today's tech, the Global Marketer has got you covered. Language: en Genres: Business, Careers, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Practical ways to use AI in content marketing
Monday, 16 December, 2024
Can AI transform content creation without replacing human creativity? In the latest episode of The Global Marketer, hosts Shaheen Samavati and Kegan Gates sat down with Naomi Bleakley, Editorial AI and Process Manager at VeraContent, to dive into how AI is reshaping the way we create multilingual content. From integrating tools like ChatGPT to balancing automation with human expertise, Naomi shared fascinating insights on how marketers can embrace AI responsibly while maintaining the creativity and quality that clients expect.
