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The Digital Project ManagerAuthor: Galen Low
The Digital Project Manager is the home of digital project management inspiration, how-to guides, tips, tricks, tools, funnies, and jobs. We provide project management guidance for the digital wild west where demanding stakeholders, tiny budgets and stupid deadlines reign supreme. Language: en-us Genres: Business, Careers, Education, How To Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why Tracking Time Won’t Save Your Agency’s Margins
Tuesday, 2 December, 2025
Feeling behind on your agency's data game? Marcel Petitpas, CEO of Parakeeto, joins Galen Low to reframe what it really takes to build profitable, data-driven operations. Hint: it’s not about buying software or pushing for time tracking compliance. Marcel breaks down why starting with metrics, models, and meaning—not tools—is the real shortcut to operational clarity.With real-talk on utilization myths, data fluency for PMs, and how AI can actually drive measurable impact (without overwhelming your team), this episode is a field guide for agency leaders who want to do more than just keep up. It's about building a smarter foundation for the long haul—and doing it in a way that doesn’t burn you out.Resources from this episode:Join the Digital Project Manager CommunitySubscribe to the newsletter to get our latest articles and podcastsConnect with Marcel on LinkedInCheck out ParakeetoAgency Profit PodcastParakeeto Profitability Framework & Toolkit
