The ManuscriptAuthor: The Manuscript
In The Manuscript, we're passionate about writing and technology. Every couple of weeks we talk to people making a difference in Technical Writing, Instructional Design, UX Writing, Content Strategy and anywhere else theres someone thinking about content in digital products and the tech industry. Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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#30: Two marketing paths crossing in tech - Part 2
Monday, 28 February, 2022
Today you’ll be hearing part two of our previous episode, featuring Jade Maravillas, Alliances Director at Birlasoft, and Cassi Vilvert, Product Manager at Z1. Last episode, while they share their story, we also got to know key topics revolving around product marketing, the early days and in tech, and consolidating a company's differentiation strategy. Since storytelling is so central to the marketing field, we illustrated what they learned about this area with actual stories that they experienced in their professional lives. So if you haven't had the chance to listen to our previous episode, I highly recommend that you do so, since it was a very illuminating conversation. In this part of our chat we talked about the importance of writing in product marketing, and discussed books and the future of this area. Cassi's Linkedin profile: https://www.linkedin.com/in/cassianevilvert/ -------------- If you want to keep up with our latest news and insights, follow us on Twitter: https://twitter.com/TheManu_script_ Check out our website! There you can subscribe and listen to our episodes, you'll also get to contact us directly, and know more about us, your hosts. Check it out here: https://themanuscript.co The Manuscript's Book List On every episode, we ask our guests what book is currently on their night stand, and what book would they recommend for us to know more about what they do. Check out the official book recommendations list in our Twitter profile, or on our Goodreads bookshelf. Check it out here: http://bit.ly/the-manuscript-goodreads