Digital Marketing Made Simple with Jennie LyonHow do you grow your online business. Author: Jennie Lyon
How do you grow your online business? Grow your email list? Build a social media following? Start a webinar, online course, or podcast? For many people, creating a profitable online business is the dream. Discover why thousands of online business owners have turned to Jennie Lyon to help them grow their online business using digital marketing and virtual assistant services. Jennie shares her best digital marketing tips, practices, and strategies to get you optimal results! Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#216 - What 2024 Taught Us About Social Media Ads and How to Grow in 2025
Tuesday, 7 January, 2025
Jennie Lyon reflects on the lessons learned from social media advertising in 2024 and provides actionable strategies to enhance your campaigns in 2025. Whether you're looking to refine your ad strategy or adopt emerging trends, Jennie shares insights to help you succeed in the new year.👇 In This Episode, Jennie Discusses: #1: Key Takeaways from 2024: Analyzing what worked and what didn’t in social media advertising over the past year.#2: Emerging Trends for 2025: Identifying upcoming trends to incorporate into your marketing strategy.#3: Budget Optimization: Strategies for maximizing ROI with cost-effective ad spending.#4: Creative Content Strategies: Developing engaging ad creatives that resonate with your target audience.⌚️ Timestamps: 0:00 Introduction to 2024 social media ad performance.1:30 Lesson #1: The Rise in AI in Advertising2:04 Expert Insight on AI 2:35 Lesson #2: Evolving Audience Expectations3:10 Expert Insight on Leaning into Storytelling3:35 Lesson #3: Tight Budgets, Higher Scrutiny4:02 Expert Insight on Being Everywhere All at Once4:45 Strategy #1: Embrace Data-Lead Precision5:23 Action Tip: What to Focus On5:15 Analyzing successful strategies from the past year.5:50 Strategy #2: Make Cross-Promotion Platform Strategies Work for You6:14 Expert Insight on Repurposing Content6:43 Strategy #3: Build on Retargeting Opportunities7:03 Action Tip: Segment Your Retargeting Audiences7:26 Foster Loyalty Through Retention Campaigns7:50 Expert Insight on Retention Ads8:29 Emerging trends to watch in 2025.9:55 Making 2025 Your Best Year Yet🔗 Resources Mentioned: Download the $10/Day Ad Strategy & Workbook - https://learn.jennielyon.com/10-day-ad-strategy-and-workbookSchedule a Free Call with Jennie Today - https://jennielyon.com/chatwithjennieWHO AM I?If we haven’t met before - Hi 👋 I’m Jennie, a digital marketing expert turned owner of a 20+ year digital marketing agency. Through my videos on this channel, my podcast, and my writing, I share marketing strategies and tools to help you build and grow an online business you love.🧩 Connect with Jennie Lyon:Website: https://jennielyon.comInstagram: https://instagram.com/jennielyonmarketingLinkedIn: https://www.linkedin.com/in/jennielyon/?trk=author_mini-profile_titlePodcast: Digital Marketing Made Simple on Apple PodcastsYouTube: Jennie Lyon Digital Marketing YouTube Channel🌟 Subscribe & Leave a Review:If you enjoyed this episode, please subscribe and leave a review on your preferred podcast platform. Your feedback helps us reach more listeners and improve our content.