Women in Sports UNFILTERED!Author: Jacara Ware, Maacah Scott & Kyra Joiner
Hosted by Marketing & Brand Strategist - Jacara Ware, Sports Attorney - Maacah Scott, and Sports & Integrated Marketing Consultant - Kyra Joiner. Not your average sports podcast and everyday office talk! Were women in sports bringing you the latest from leaders in the business of sports! Language: en Genres: News, Sports News Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Season 2 Ep. 3: The Power of Influencer Marketing
Episode 3
Monday, 13 June, 2022
Guests: Jabari Saunders (Director of Marketing Brand Defining, Purpose, & Athlete // Nike) & Tim Lay (VP of Influencer Marketing // Assembly) Brands in the sports and entertainment industry are increasingly using influencers and creators to help amplify their brands. Learn the benefits and challenges for both the brand and the influencer. Plus, the structure of influencer agreements and negative connotations.