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榴莲客栈.第244期.你为包装买过单么?
Episode 1
Wednesday, 15 January, 2025
主播:宁宁、大斌别让产品包装“变味”曾几何时,产品包装简朴实在。一瓶酱油,简单玻璃瓶身,标签质朴,却无损品质,消费者关注的是内在。可如今,过度包装现象屡见不鲜。小小的糕点,里三层外三层,精致礼盒加多层内衬,成本大多花在包装上。这不仅造成资源浪费,还增加消费者负担。商家追求美观吸引顾客无可厚非,但不应本末倒置。我们期待回归初心,让包装适度,把更多精力放在提升产品质量上,如此才能实现可持续发展,赢得市场与人心 。 #商品包装 #过度包装#包装变化史
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