Retail Initiative

Author: Josh Orr

The podcast for independent retailers. This is where retailers serious about serving their customers in-store or online come to grow; where education meets inspiration. Hear from thriving retailers, service providers, and retail experts giving you the tools and tips needed to grow your retail business.
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Language: en

Genres: Business, Entrepreneurship, Management

Contact email: Get it

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Your Next Million - The Brick and Mortar Guide to Online Growth - Part 2
Tuesday, 15 April, 2025

Is your website NOT converting or just doesn’t feel like your brand? This Retail Initiative Podcast episode is for you. This is Part 2 of the ‘Your Next Million’ series—a step-by-step guide for brick-and-mortar retailers ready to grow online with clarity and purpose. In Part 1, we covered the mindset shifts needed to stop treating your website like a side hustle. Now we’re getting tactical: how do you take what’s working in your store (your vibe, your trust, your service) and translate that into an online experience that converts? Josh walks through what really makes your in-store experience powerful, and how to build those same touch points into your website—from first impression and navigation to product discovery, photography, and checkout. If you want your online presence to finally feel like your brand and actually drive results, this episode gives you the blueprint. What you’ll learn: The most common reason in-store retailers struggle to convert online traffic How to translate your store’s human experience into your website The top mistake most retailers make on their homepage (and how to fix it fast) What your in-store shopping journey can teach you about improving your online experience Why curated collections often convert better than strict product categories Connect with Josh: Learn more about how Josh helps retailers grow online: madebycapital.com Free resources, trainings, and downloads: madebycapital.com/podcast Schedule a free strategy call with Josh: madebycapital.com/schedule Follow Josh on Instagram: @RetailJosh