Healthcare Digital Marketing Podcast

Author: Lamar Hull

Welcome to the Healthcare Marketing Podcast! The only podcast dedicated to providing effective marketing strategies for dentists, independent physicians and multi-location medical practices. Far too many doctors struggle to establish their brand online and consistently increase their new patient appointments. Join Lamar Hull of Med Rank Interactive as he interviews marketers, doctors, and healthcare professionals who share proven healthcare marketing secrets.
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Language: en

Genres: Business, Marketing

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Ep. 60: Challenges That Keep Healthcare Providers From Seeing a Positive ROI on Their Marketing Investment
Episode 60
Wednesday, 8 January, 2025

In this episode, we chat with Corey who is an experienced industry speaker, best-selling author, and the owner/leader of VOLTAGE digital marketing agency. His book, The Digital Marketing Success Plan (available on Amazon), details why companies need a documented, objective, and accountable digital marketing plan in today's era of unprecedented change in the digital marketing industry. He provides context for why having a plan is important, real stories, and "how to" content for creating and implementing a plan leveraging his five-step START Planning process. Over the past two decades he has spoken throughout North America at events including Search Marketing Expo (SMX) and Digital Summit (DS), among many others. He also is a VIP Contributor to Search Engine Journal and ongoing contributor to Search Engine Land and Forbes. He has been featured on numerous podcasts and media opportunities as a guest, panelist, and coach. We interviewed him about what digital marketing strategies actually work, how often should you post on social media, should you hire an in-house marketing team, consultant or agency, how AI is changing digital marketing, and much more. Med Rank Interactive: https://medrankinteractive.com/ Website: LinkedIn Bio: #healthcaredigitalmarketingpodcast #brittanyfountain #lamarhull #practicefinancing #practicelending #huntingtonbank #medrankinteractive #doctorpodcast #practicesprodcast #dentalpodcast #financingmarketing 👇🏼 Apple Podcast: https://rebrand.ly/apple-podcast-healthcare-marketing Spotify: https://rebrand.ly/spotify-podcast-healthcare-marketing Check out the video on YouTube: