Beyond the Wrench

Author: Jay Goninen

How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-Founder & President of WrenchWay, will sit down with shop owners, technicians, instructors, and professionals in the automotive and diesel industries to have them share their stories and insights. Well dive deep into whats going on in shops and dealerships and what we can do to help drive the industry forward.The Beyond the Wrench Podcast is powered by WrenchWay.
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Language: en-us

Genres: Automotive, Business, Careers, Leisure

Contact email: Get it

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Technician Happiness Starts the Moment They Walk In
Tuesday, 14 April, 2026

Marco Zwanenburg, Aftersales Consultant at New Drive Consulting, joins us to be a voice for technicians in this people-first industry. He shares how shops can create a strong first impression from day one, why appreciation has to go beyond pay, and how holding onto the wrong people can quietly damage shop culture.Watch the video podcast on YouTubeAbout the EpisodeHost: Jay Goninen, WrenchWay, jayg@wrenchway.comGuest: Marco Zwanenburg, New Drive Consulting, mzwanenburg@comcast.netLinks & ResourcesGet notified of new episodes --> Join our email listJoin the ASE Connects CommunityASE Connects brings shops, dealerships, and schools together in one structured network to strengthen the technician pipeline. By making it easier to connect, collaborate, and support students through job shadows, internships, and classroom engagement, ASE Connects helps schools build stronger programs and helps shops develop a more consistent, local source of future technicians. Learn more:ASE Connects Memberships for Shops & DealersASE Connects Memberships for Schools (Free!)Connect with us on social:FacebookInstagramXLinkedInYouTubeTikTok