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GYDA - Grow Your Digital AgencyAuthor: GYDA - Robert Craven and Janusz Stabik
GYDA (Grow Your Digital Agency) is a business consultancy that helps digital agency leaders run the agencies they want to run, so they can live the life they want to lead. We do this by using the mastermind process to spearhead agency growth.The GYDA Talks Podcast includes interviews and discussions between Robert Craven, Janusz Stabik and Digital Agency Experts. Each podcast is full of knowledge to help you Grow Your Digital Agency. Language: en-gb Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ryan Hall - Don’t Sell, Solve and Scale Your Digital Agency
Monday, 22 September, 2025
In this GYDA Talks, Rob talks to Ryan Hall of Friday Solved, a consulting company that helps businesses solve their sales problems with sustainable and scalable solutions.Over the last 20+ years of experience in positioning, proposition design, and sales strategy, Ryan has helped lead global brands such as Deutsche Bank, HSBC, Sky, M&S, First Direct, Trainline, Vodafone, The Independent, UBS, Bank of America and The Times buy market-leading solutions.His passion is to share his expertise and insights with other founders, CEOs and business leaders who want to create a market position that stands out in a B2B market.Rob and Ryan discuss strategies for digital agency owners to attract clients and help their clients do the same, focusing on Ryan's "don't sell" philosophy outlined in his book, which aims to build trust and buyability rather than pushing services.They address the common issues of broad agency positioning, challenges with founder-led sales, the importance of systemising sales efforts, and shifting from being service-led to solution-focused by understanding customer needs.Ryan emphasised that providing value and knowledge freely is key to effective sales and building authority.
