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Tent TalkAuthor: Farmers Market Pros
Tent Talk is a podcast for farmers' market managers, farmers, food makers, and anyone who counts on farmers markets as a source of income. Please join us as we interview farmers market experts, talk about ways to improve local food communities, and provide you with tips on building a successful farmers market business. Tent Talk is produced by Farmers Market Pros. Language: en Genres: Arts, Business, Entrepreneurship, Food Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Ep 340: Maine Markets Harvest Sales | Marketing Methods: Cooperation Counts
Monday, 14 April, 2025
Marketing is just one of a market manager's or vendor's full time jobs. So a cooperative effort that benefits multiple markets is invaluable. Add in centralized sales of gift certificates redeemable region-wide and everyone will be harvesting a bumper crop of additional income. Maine Federation of Farmers Markets director Jimmy DeBiasi joined us last year to explain selling employers on using market dollars as part of their workplace wellness programs. He dug even deeper into the how-to at last month's InTents Farmers Market Conference. This week in our Marketing Methods series listen as we chat with Jimmy about: The power of cooperative marketing The impressive total of sales generated How tough is tracking and billing? (Not as hard as you'd think.) The key selling points for big buyers
