 |
Coffee N° 5 with Lara SchmoismanAuthor: Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in todays competitive landscape. Hosted by award-winning marketing strategist Lara Schmoismana Forbes Next 1000 honoree and LA Times Inspirational Women finalistthis Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Laras unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.Whether youre a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and lets turn your business ambitions into realityone episode at a time!Listen now and discover what it takes to build the business of your dreams. Language: en-us Genres: Business, Entrepreneurship, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
Amazon Is Not a Channel. It’s part of the Ecosystem: What Brands Get Wrong with Laura Meyer
Episode 47
Tuesday, 3 February, 2026
Send us a textIn this Coffee Nº5 episode, I sit down with Laura Meyer—Founder & CEO of Envision Horizons and former Amazon insider—to break down why Amazon isn’t “just another sales channel.” We unpack what actually drives revenue on Amazon, the biggest distractions brands fall for, and how to build a profitable, defensible Amazon strategy without burning cash or losing brand identity.We'll talk about:Why Amazon is not “just another channel,” but a full ecosystem with its own laws.The biggest distraction brands waste money on (hint: it’s the storefront).The truth about Amazon PPC, DSP, and knowing your point of diminishing returns.How AI can help Amazon creative—and where it risks killing brand identity.What causes suspensions, red flags, and “Amazon horror stories”—and how to manage them.For more information, visit Laura Meyer's LinkedIn and Instagram.Subscribe to Lara’s newsletter.Also, follow our host Lara Schmoisman on social media:Instagram: @laraschmoismanFacebook: @LaraSchmoismanSupport the show
