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Transform My Dance Studio The Podcast For Dance Studio OwnersAuthor: Dance Studio Owners Association
Behind every great studio is a story of transformation. The Transform My Dance Studio Podcast is your weekly lifeline for leadership, clarity, and communitycreated for ambitious studio owners who want more than just tips and tactics. Hosted by Olivia Mode-Cater, a lifelong dance educator and entrepreneur, each episode sparks inspiration and strategies to transform your studio and your life. You'll hear from trailblazing studio owners, mentors, and coaches who have been in the trenches, along with candid solo episodes that explore both the personal and professional growth that comes with running a thriving studio. From scaling systems and boosting profits to building confidence and breaking free from the "starving artist" mindset, this is the podcast that helps you grow your business and keep the magic alive. Olivia Mode-Cater is CEO of the Dance Studio Owners Association, the world's largest community of studio owners, and helped scale 2 other major dance businesses into leaders in the industry. Known for her expertise in dance education, business growth, and marketing, she has trained thousands of studio owners. Language: en Genres: Arts, Business, Performing Arts Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Great Marketing Will Always Fail Without Great Teaching
Episode 12
Monday, 13 April, 2026
Most studios focus on marketing to get students in the door, but what if the real reason they leave is happening inside your classrooms? In this episode, Olivia sits down with Katie Wilber, educator, operations specialist, and marketing expert, to unpack the powerful role teachers play in shaping your studio's brand and retention. This conversation dives deep into the disconnect between external marketing and in-class experience and how that gap can make or break trust with families. Katie shares real classroom stories, actionable teaching strategies, and the mindset shifts both studio owners and teachers need to create consistency, loyalty, and long-term success. What You'll Learn: Why teachers are the true extension of your brand How classroom experience directly impacts retention The importance of consistency in teaching and communication What parents actually perceive as "value" How to balance creativity with curriculum The small moments that build lifelong student loyalty Katie Wilber is the operations specialist with the Dance Studio Owners Association and the Studio Sync member success specialist. With experience in classrooms, marketing, and studio systems nationwide, she brings a unique perspective on aligning teaching with brand and business growth. Join our growing community of people just like you inside our free Facebook group. Click here to join! Watch our video episodes and subscribe on YouTube here. Explore our partners: Get your 3-Step International Dance Day Campaign: dsoa.com/international-dance-day/ Sign up for Studio Sync - dsoa.com/syncmembership Try Dance Photo Pro - dancephotopro.com Follow The Dance Studio Owners Association: Instagram: @dancestudioownersassociation | TikTok: @dsoaofficial | Facebook: @dancestudioownersassociation Follow Olivia Mode-Cater: Instagram: @olivia.modecater | TikTok: @olivia.modecater
