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What the Health Just Happened?Author: Two Twelve Benefits
Join us on our journey to learn more about the health care landscape in our city. From healthy work habits, breaking news in the healthcare industry, or advice on a healthy mindset, were just trying to figure out What the Health Just Happened? Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Eric Ross and Trey Lowell: 1Q Show Updates, ET Media Launch, and Products They're Using
Episode 47
Monday, 9 March, 2026
What happens when a podcast starts opening doors far beyond the mic?In this episode of What the Health Just Happened?, Eric Ross and Trey Lowell sit down for a candid conversation about what has changed since their last bro down episode, including the launch of ET Media, a new company built around storytelling, content creation, and helping businesses communicate in a way that actually connects.What started as a local radio show and podcast has now evolved into something bigger. Eric and Trey talk through how What the Health Just Happened? accidentally became a springboard for a media and marketing business, why video content continues to dominate, and how the best stories are often told in a casual, authentic environment rather than a polished corporate script.Along the way, they also get into health and wellness routines, products they are testing, the realities of content creation today, and a few local Jacksonville plugs that made this episode exactly what it was meant to be: honest, random, and fun.In this conversation, we cover: → The launch of ET Media and what the name stands for → How a healthcare podcast evolved into a storytelling and content business → Why on-site filming and digital assets are opening new doors for local companies → What kinds of services ET Media plans to offer, including consulting, production, and strategy → Why authentic storytelling matters more than overproduced content → How the barriers to entry for video and podcast creation have dropped dramatically → Thoughts on health and wellness habits, including workouts, hydration, supplements, and consistency → A few product shout outs, from electrolytes to note taking tools → Jacksonville plugs, including the Players Championship, The Block, and more local momentumIf you have ever thought about starting a podcast, building a media brand, or creating better content for your business, this episode gives you a real look at how those ideas can grow when you stay open, creative, and consistent.
