Uncommon Real Estate

Author: Chris Craddock

Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, youll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Dont follow the herd, Be Uncommon!
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Language: en-us

Genres: Business, Investing, Marketing

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Scaling From 15 to 50 Deals a Year with Kelly Cook [REPLAY]
Episode 295
Monday, 29 December, 2025

In this rerun episode, Chris sits down with Kelly Cook, a former Division I college athlete and football coach turned top-producing real estate team leader in Arizona. Kelly shares how the principles of coaching, discipline, and leverage helped him scale from solo agent to running a $100M+ team in annual sales volume.If you’ve ever hit a ceiling in your real estate business—especially between 15 and 50 deals a year—this episode is for you. You’ll learn how Kelly used morning routines, coaching, and key hires to break through plateaus and create real momentum.Plus: ✅ Why every agent needs a coach (even if you think you can’t afford it) ✅ The hidden opportunity most agents miss at open houses ✅ Kelly’s “earn your shower” philosophy for dominating the day ✅ The first 2 hires every agent should make to scale beyond 15 deals ✅ The one question he asks every new team recruit—and what it revealsConnect with Kelly:(480) 227-2028https://www.cookandassociatesaz.com/ Connect with Chris:Instagram: @craddrockFacebook: Chris Craddock BusinessResources🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.