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Acoustic Nerve Ep. 2: Fire with Fire, Part 3
Monday, 5 October, 2015

What makes an effective public health campaign? In Episode 2 of "Acoustic Nerve," we discuss how trust, or a lack thereof, can really impact our health messages. Featuring Urvashi Guha, Senior Vice President at DDB Mudra, one of the largest advertising & marketing agencies in India. Also featuring Kate Long, PhD student at Boston University School of Public Health. Read the full article here: http://j.mp/fire_with_fire

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