Creator's MBA: Marketing Tips for Digital Product Entrepreneurs

Author: Dr. Destini Copp

Welcome to the Creator's MBA podcast, your go-to resource for mastering the art & science of digital product entrepreneurship. My name is Dr. Destini Copp, and I help business owners generate consistent revenue from their digital product business without the need to be glued to their desk, constantly live launching, or worrying about social media algorithms. To learn more, visit my website at https://destinicopp.com/. 
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Language: en

Genres: Business, Marketing

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211: Why Nobody Finishes Online Courses Anymore and How to Fix It
Episode 211
Wednesday, 16 April, 2025

Send us a textHave you noticed how many online courses sit untouched after purchase? In this week's episode, I'm tackling the uncomfortable truth about why traditional online courses aren't working anymore in 2025 – and exactly what you need to do about it.I recently gave my own programs a complete makeover after realizing that people weren't looking for more information – they needed better support and implementation help. I share the specific changes I made to the Digital Product Growth Lab and Newsletter Profit Club that dramatically improved student results, including private podcast Q&As (goodbye, never-ending group calls!), targeted workshops, and personalized growth plans.Whether you're offering courses, memberships, or group coaching, this episode will help you understand what modern learners actually want and how to deliver it efficiently (with some AI assistance to make your life easier). Your students will thank you, and you'll wonder why you ever did things the old way!