June Insightfully

Author: June Day

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The Empires That Shape Pop Culture: Kim, Kylie, Kanye & the US Comeback | a Marketing Series S01E01
Episode 1
Saturday, 11 July, 2026

Welcome to the first episode of #AfterWorkYapping series! We're kicking things off with one of our first recordings of the Marketing Branding series by breaking down the empires that quietly run pop culture, and refuse to let go.This episode: the Victoria's Secret comeback (and the plus-size model debate that came with it), the Kardashian-Kanye-Kylie machine, King Kylie's viral revival, Doja Cat's MAC lipstick stunt at the VMAs, Fortnite's smartest celebrity collabs, the Jet2holiday jingle that took over TikTok, K-pop Demon Hunters breaking Netflix records, and the MiuMiu PR package that had everyone talking.Grab a drink, this one's a ride.Subscribe now to immerse yourself in a realm where the unconventional becomes the norm, and where the pursuit of excellence redefines the very essence of success.0:00 - Intro1:00 - Victoria's Secret Show: Wings & the Tampon Look6:00 - The Plus-Size Models Debate8:00 - Tyla, Lalisa, Madison Beer & Tate McRae14:00 - Should VS Bring Back the Old Show?17:00 - VS as a Brand Empire (the Volkswagen Group Analogy)20:00 - Who's Really the Superficial One?28:00 - Kylie Jenner Revives Her "King Kylie" Era36:00 - Kanye, Yeezy & the Kardashian Empire44:00 - Doja Cat's MAC Lipstick Stunt at the VMAs49:00 - Fortnite x Travis Scott & Kylie's Smartest Collabs50:40 - The Jet2holiday Jingle Takeover52:00 - K-pop Demon Hunters Breaks Netflix's Record56:00 - Faceless Creators Going Face-First59:00 - Samsung x Doja Cat & Kim K's SKIMS Demand Hack1:01:00 - MiuMiu's PR Package (Mic + Perfume) Campaign- June Dai is a serial entrepreneur, marketer and creative with more than two decades of experience building concepts, teams and brands. As the owner of one of the most viral Restaurant concepts in the Netherlands, he has spent years working at the intersection of hospitality, social media, culture, branding and human behaviour.#Afterworkyappings was created as a place to share the conversations and observations that usually happen after work, when people speak more freely and connect ideas across different worlds. The podcast is less about having all the answers and more about testing perspectives, learning from guests and turning years of practical experience into conversations that might help someone see business, creativity or life differently.✔ Want to see more from me? Follow me on:➤ Instagram Jun: instagram.com/juneday➤ Instagram June Insightfully: instagram.com/june_insightfully●Deze video bevat geen betaalde samenwerking(en).●Deze video bevat geen (gratis) gekregen producten en/of diensten.●Deze video bevat geen gekochte producten en/of diensten met korting.➤Mocht er wel een betaalde samenwerking(en), gekregen producten en/of diensten, gekochte producten en/of diensten in de video voor komen dan wordt dit altijd aangegeven in de videobeschrijving.