The Chinese Graffiti PodcastChina Showing Off Its Creative Side Author: Jessica Laiter
The Chinese Graffiti Podcast unveils the masterminds behind China's emerging fashion and creative industries. China is frequently in the news for its political sandstorms and macroeconomic standoffs, but very few sources are discussing the emerging talent in fashion, art, and music. Here you will have access to exclusive interviews with rising brands and artists, as well as insightful discussions on trends and culture. Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Arts, Business, Fashion & Beauty, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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The Chi Group: How Branding Determines Success
Episode 2
Tuesday, 24 September, 2019
Chinese Graffiti speaks with Connie Chi, founder of the Chi Group on branding in both domestic and international markets, We of course dive deep into branding for the China market, what Western brands need to do to be successful, and analyze the expectations of the Chinese consumer. Hosted on Acast. See acast.com/privacy for more information.