Think Beyond

Author: Cossette

Have you ever wondered about the people, trends and forces shaping our future? From what we eat and what we wear to what we believe, our world is in a constant state of flux, which makes our current predictions about the future far from accurate. Co-hosted by Cat Wiles, Chief Strategy Officer at Cossette, Canadas largest integrated creative agency, and Tracey Follows, Futurist, Speaker and Author of The Future of You, Think Beyond is a podcast that reframes the way we think about our current reality, so we can re-evaluate the way we envision our collective futuretoday, tomorrow and beyond.
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Language: en

Genres: Arts, Design, Technology

Contact email: Get it

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Navigating New Tech and NFTs with Richard Norton
Episode 8
Wednesday, 24 August, 2022

NFTs, creative AI, Web 3.0, metaverse… this is just some of the new vocabulary generating buzz for anyone on the decentralized web. But what does this mean for brands? In this episode we chat with Richard Norton (aka Norts), creative technologist, founder of the communications consultancy company Get Norts, and co-founder of the marketing and creative AI company Tiny Giant. Today, Richard is turning his attention to brand consultation in Web 3.0, as co-founder of NFT Peeps. Tune in as we explore how brands can adopt aspects of tech culture in their marketing in an effective and ethical way, how to take away biases that often get in the way of pursuing the unknown, and the importance of opening one’s paradigm to look at things from different perspectives. And that’s just the tip of the iceberg.